2024年8月19日星期一

7 Retail Stocks to Buy for a Back-to-School Surge

Good evening,

Tech stocks are selling off, and where is that money going?  

Would you believe into... retail stocks?  

That’s crazy, right? You know the consumer is under pressure, but when McDonald’s misses on the top and bottom lines, you know things are getting serious. 

But at times like this, it’s important for investors to follow the advice to “skate where the puck is going.” 

That may sound like billboard investing, but there’s a lot of truth to it relating to retail stocks. That is, if you’re willing to look below the headlines.  

The back-to-school season is a significant event on the retail calendar. And as parents load up on backpacks, notebooks, pencils, and more, investors can make a tidy profit by loading up on stocks of the companies that sell these products.  

However, if you’re thinking about investing in retail stocks, it’s important to consider that this isn’t going to be a rising tide that lifts all boats.  

Retail sales are weak. And if you adjust the numbers for inflation, the numbers are negative. This may reflect the real state of the consumer. At the very least, it tracks with the consumer’s perception of their personal finances. 

So, it’s a bad time to invest in retail stocks, right? Well, maybe not. 

According to Parents magazine, parents who earn more than $50,000 don’t plan to cut back on back-to-school shopping. However, a recent NerdWallet study reminds investors that 20% of parents are planning to use “buy now, pay later” programs for their back-to-school purchases. 

That won’t be reflected in the results from retailers in this coming earnings season, but they’ll be offering guidance.  

Third-quarter earnings are also likely to correspond with an interest rate cut from the Federal Reserve. That means this is a good time for investors to consider buying retail stocks. This special presentation gives you seven companies to consider. 

View the 7 Retail Stocks to Buy for a Back-to-School Surge

The DividendStocks.com Team


 
 
 
 
 
 
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